A more appropriate name for Duwop Payoff might be DuWop “Pay More.” At $17 a bottle, DuWop Payoff Eyeshadow Intensifier works only slightly better than a common drugstore product that you probably already have in your bathroom cabinet.
What is DuWop Payoff Eyeshadow Intensifier? According to DuWop, a few drops of Payoff Eyeshadow Intensifier will transform any eyeshadow into a “creamy liquid shadow.” The “payoff” is supposed to be “rich, vibrant, intense color that lasts.”
Does DuWop Payoff Work? Yes, DuWop Payoff creates intense, long-lasting color that can be used as either a super pigmented eyeshadow or as a rich, smudge-proof liner.
The problem? Contact lense saline solution, rewetting drops, and even ordinary eye drops achieve almost identical results…for a whole lot less.
I performed this experiment several times: Using this technique for turning eyeshadows into liquid liners, I mixed up separate liquid eyeliners using both DuWop Payoff and Visine For Contacts rewetting drops (this is what I had on hand, though regular saline solution for contacts or ordinary eye drops should also work).
Wearing one of the liners on each eye, I tested them for color, intensity, and staying power. Fortunately for me, both liners looked exactly the same in terms of color and intensity (translation: I didn’t have to walk around looking like a weirdo).
After eight hours of regular wear, I caught the eyeliners created by both the Payoff and the Visine fading. After ten hours, both eyeliners were almost completely gone, with the Payoff liner looking only a little better and retaining slightly more pigment.
The Bottomline on DuWop Intensifier: While DuWop Intensifier definitely works well, it performs only slightly better than ordinary rewetting drops for contact lenses.
For a product that costs over 9 times more than its drugstore counterpart*, the slight edge you gain in performance might make you feel like DuWop’s eyeshadow intensifier is more of a ripoff than a payoff.
Has anyone tried DuWop Payoff? What do you think of it?
Related:
» Transform any eyeshadow into a liquid liner
» Customized Eyeliner in Limitless Shades
*DuWop Payoff costs $17 for 0.26 oz while Visine For Contacts costs $7 for 1 oz.
8 responses so far ↓
1 sarahPUFFY // Oct 8, 2007 at 10:54 pm
this blog is so effin useful - besides the posts on welovebeauty.com, its rare seeing a blog where the poster is actually HONEST about a product!
but you should try this: get some Urban Decay Primer Potion [they rave about this on welovebeauty.com and…everywhere else!], and mix it with your shadow. much better pay off. or even She Laq by Benefit - another favourite brand of mine.
hopefully that helps some! :]
2 Jazmin // Oct 9, 2007 at 4:12 am
Hi sarahPUFFY! Thanks for reading Makeup Moxie…and thanks for the interesting tip. I too am a fan of Urban Decay Primer Potion…but never thought of directly mixing it into an eyeshadow! So intriguing… I’ll definitely be trying that soon ;)
3 Liz Upton // Oct 9, 2007 at 11:44 am
The tip about the rewetting drops is *incredibly* useful - thanks so much! (Personally, I find She Laq a bit of a nightmare - no matter how clean you keep the top, the lid almost always seems to end up glued on after a few uses.)
4 Jazmin // Oct 9, 2007 at 6:29 pm
Hi Liz! You’re welcome! That’s one of my fave beauty tips.
lol, as for the She Laq, I guess if it can super-glue plastic together, it better keep that eyeliner on ;) I’ve actually never tried She Laq, so it’s something I”ll have to look into.
5 Jenny Allan // Jan 2, 2008 at 6:40 am
Awesome tip about the saline solution. I tried this morning on some make-up that I was really frustrated with–Sonia Kashuk eye shadow duo (5.99 from Target). This make-up was so faint I could barely see it, and it seemed to wear off in an hour. Combined with the saline I got an actual tint, something close to the color in the box and it has so far stayed on really well. Two hours and it looks as good as when I first put it on. Also, it made the make-up a lot more blendable. I can’t believe how simple it was to cheap, lousy make-up into something I could work with. Hooray! Thanks, make-up moxie.
6 Jazmin // Jan 2, 2008 at 3:56 pm
Hi Jenny! lol, you just made my day! I’m so glad that this saline “solution” (sorry for the pun :) worked for you!
And, seriously, this method is the reason why keep some of my cheapie eyeshadows around…you can also experiment with using saline with bronzers or face powders that might be too dark for you. It’s a great way to turn products you already have into handy multi-taskers ;)
7 Charlene // Jan 9, 2008 at 7:47 pm
An important point/characteristic of this product has been missed entirely. The chief feature of Payoff is that it can be used in a pan of pressed eyeshadow without RUINING IT, as other liquids do! The reviewer of this product tested and compared it to other liquids ON HER HAND. Payoff can be used directly in a pan of shadow without hardening it; other liquids can intensify shadows but will also RUIN the eyeshadow if they are used in the actual pan of shadow. Please do not dismiss DuWop’s Payoff without considering this wonderful feature!
8 Jazmin // Jan 10, 2008 at 6:18 am
Hi Charlene,
Thanks for bringing up an interesting point and for sharing your opinion on this product!
As with all my reviews of eye makeup products, I certainly test them out on my eyes — not on my hands!
When I said that I had Visine Rewetting drops “on hand”, I meant that it was the product that I had available for comparing to Payoff at that time (as opposed to saline solution or regular eyedrops, which also work great).
In my experience, using products such as saline solution to create long-wearing eye color hasn’t ruined any of my eyeshadows…but perhaps it’s because of the technique that I discuss here.
I’ve found that you can have much more control over application of your eyeshadow/transformed liner if you (1) Moisten your brush (not your whole pan of eyeshadow) with either the Payoff or eyedrops; (2) Drag the brush over one side of your eyeshadow or, if you’re using a liner brush, pick up color from the very edge of your eyeshadow pan; and (3) Apply the product as you would normally.
If you use this technique, you’ll still have a pan of eyeshadow that has, for the most part, remained untouched by any liquids. It’s a wonderful method because it allows you to use a single product as either a regular, powder eyeshadow or as a more intense liner or liquid shadow.
Hope that helped clarify the liquid liner technique…and if Payoff’s still your fave, I think it’s great that you found a product that you love!
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