I was super pleased to find out that Shiseido has chosen to use its HydroPowder eyeshadow in Bare Pink to promote the cosmetic company’s new breast cancer awareness initiative.
Throughout the month of October, Shiseido will donate $5 from every sale of its “Bare Pink” Hydro Powder Eye Shadow to Cancer and Careers, a program designed to provide support for women who work during and after their cancer treatment.
Created by the Cosmetic Executive Women Foundation, Cancer and Careers also offers guidance and educational materials to employees and employers faced with managing cancer in the workplace.
As for that Shiseido Hydro Powder Eye Shadow? I highly recommend it. These cream-to-powder eyeshadows are versatile and flattering. Great makeup for a great cause…it’s irresistible.
Shiseido Hydro-Powder Eyeshadow is available for $23 from Sephora.
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3 responses so far ↓
1 Vanessa // Oct 9, 2007 at 12:00 pm
Thanks for writing about this. I’ve been wanting to try these hydro-shadows for a long time…and now I have the perfect excuse!!
2 Jazmin // Oct 11, 2007 at 7:19 am
Hi Vanessa! You’re very welcome…and, yes, Shiseido’s Breast Cancer Awareness Initiative is a great excuse to finally try the Hydro Powder eyeshadow. I definitely recommend it ; )
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